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Items filtered by date: April 2015 - CIMdata
Wednesday, May 20, 2015

How to Create the Next Big Idea?

In my presentation at the recent CIMdata NA Market & Industry Forum, I talked about why PLM has to extend to strategy and Front End Innovation (FEI) to become a platform for innovation. In this blog, I would like to talk about a key aspect of FEI: Ideation and Idea Management. When we experience an innovative product or service we love, often we can see the simple “Idea” behind it. This simple idea, however, is not obvious to many of us without the actual experience. These two elements, “simple but non-obvious” constitute the very definition of a “BIG” idea. At the creation stage, such an idea should address a real need and also be actionable, i.e., it should not need the next breakthrough in science to make it happen. Do you ever wonder how these ideas come about in the first place? Many believe and attribute BIG ideas to Eureka moments of “geniuses.”
Published in Innovation
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