Rui Feio is an MBA Candidate in Business & IT at Nyenrode Business University, where he has researched the relationship between leadership, operating models, and the successful implementation of digital transformation strategies. He began his career as an engineer supporting the European Space Agency (ESA), building on a Master's degree in Electrical Engineering and Computer Science and gaining firsthand experience in the space industry. Later, with Siemens Digital Industries Software, Rui developed expertise in Product Lifecycle Management (PLM) through roles spanning technical support, implementation, and solution architecture consulting.