CIMdata PLM Industry Summary Online Archive

26 March 2008

Product News

Leading OEM Partners Rely on Cognos Solutions to Broaden and Strengthen Core Product Offerings

Cognos, an IBM company, announced that leading OEMs continue to use IBM Cognos performance management solutions to drive greater business value and strategic advantage for customers.

Cognos has years of experience working with OEM partners to integrate IBM Cognos technology to augment other solutions, bringing a broad range of new value-added offerings for performance management to market. The Cognos OEM partner program provides the infrastructure necessary for partners to develop an application with IBM Cognos technology and then successfully market, sell and support it. Partners benefit by gaining a competitive differentiator that allows them to generate more business while providing increased levels of customer satisfaction and reduced cost of ownership.

“Our OEM partners clearly view IBM® Cognos® Business Intelligence and performance management solutions as strategic to their business,” said Ted Jandl, vice president of Global Strategic Partners at Cognos. “Cognos has a proven go-to-market methodology along with the comprehensive service offerings necessary to ensure quick time-to-success for partners. Using IBM Cognos solutions, OEM partners can standardize on a single platform to deliver functionality as customers demand it.”

Many Cognos OEM partners are leveraging the power of IBM Cognos 8 Business Intelligence, a solution that offers an approach to standardized information delivery and effective performance management. IBM Cognos 8 BI delivers a simplified BI environment that drives high user adoption, enables better decision-making, and serves as an enterprise-scale technology foundation for performance management. Partners also rely on IBM Cognos analytics solutions for financial performance management, including IBM Cognos TM1, which provides improved planning, analytics, and "what-if" scenario modeling.

The Cognos portfolio of OEM partners using IBM Cognos solutions includes a wide range of companies across industries including:

Brix Networks:

Brix Networks is a global provider of converged service assurance solutions that allow service providers and enterprises to offer reliable and quality experiences in voice, video, data and mobile services to their customers, partner and employees.

"The combination of IBM Cognos 8 Business Intelligence with the power of our BrixView and BrixWorx service assurance offerings allows network operators to generate flexible and focused IP service performance and quality information necessary to run their businesses -- all from the same open and extensible platform," said John Burnham, vice president of marketing at Brix Networks.

Cayenta:

Cayenta is a provider of Customer Information Systems, Utility Billing Solutions and Financial and Operations Management software applications to Municipal Government and Utilities throughout North America and the Caribbean.

"We needed to upgrade our OLAP engine and provide our customers with a solution that could handle large volumes of data -- up to 500,000 records for a single billing month," said Brad Atchison, executive vice president for Harris' Cayenta division. "With IBM Cognos TM1 driving our applications, customers will get a faster and easier way to analyze billing data, track payment status, and determine days outstanding. The end result will be significant performance improvements in the way customers plan and prepare their annual budgets."

"Our Financial Executive Steering Committee has been working with us on being able to provide a solution for Budget Preparation that can scale from small to large volumes of data. With IBM Cognos TM1, we will be able to provide a superior alternative integrated with the Cayenta Financials to our new and existing customers," Atchison added.

Deltek:

Deltek is a leading provider of enterprise management software for project-focused organizations.

“The IBM Cognos 8 BI reporting and analysis platform enables us to tightly integrate it with Deltek products and provides us the tools to extend it to specifically meet the needs of government contractors,” said Jim Rogers, market vice president at Deltek. “The combination of our enterprise software designed for project-focused businesses with IBM Cognos 8 BI provides our customers with better visibility into corporate performance and compliance reporting. Cognos gives us a strong product differentiation in a very competitive marketplace and a way to generate additional revenue.”

StarCite:

StarCite, Inc. is the largest on-demand meetings management platform company in the $300 billion global marketplace for corporate meetings and events.

StarCite has embedded IBM Cognos 8 BI in its on demand meetings management solutions to provide better visibility and cost control for customers. "Integrating IBM Cognos 8 BI technology into our solutions enables us to enhance the depth of reporting and analysis functionality that we deliver to buyers and suppliers," said Bill Peltz, vice president of product management at StarCite. "As a result, our customers get a better idea of how their business is performing and we now have the ability to go to market faster with innovative technology."

PTC:

PTC recently embedded IBM Cognos 8 BI into Windchill 9, a new version of its content and management software that will feature sophisticated business reporting for customers. “With Windchill 9 and IBM Cognos software, customers get real-time access to information they need to analyze and optimize the product development process. This enables faster and easier report development and distribution,” said Bill Neuman, director of product management, Windchill Infrastructure and Integrations, at PTC.

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