CIMdata PLM Industry Summary Online Archive
September 2008
Events News
University of Michigan “Focus on the Future” Automotive Research Conferences
Who: University of Michigan Transportation Research Institute Automotive Analysis Division
What: “Focus on the Future” Automotive Research Conferences The Business of IT: Transforming the Organization and the Vehicle
When: Wednesday, September 17, 2008, 9am to 4:30pm
Where: University of Michigan, The Michigan League, Michigan Ballroom (2nd Floor) 911 North University Avenue, Ann Arbor, MI 48109-1265
Details:
Though information technology (IT) has lost some of the attraction that generated so much interest at the turn of the century, automotive companies have continued to try to leverage what IT brings to the company both internally and within the vehicle itself. The University of Michigan is offering a conference that will help bring you up to date on how IT is currently being used to transform companies internally and also within the vehicle itself. UM and industry speakers will also focus on the future direction of IT in the auto industry. Confirmed speakers include:
Bruce Belzowski, Assistant Research Scientist, University of Michigan Transportation Research Institute, will introduce the key issues and moderate the conference.
Transforming the Organization
M.S. Krishnan, Professor, Ross Business School, University of Michigan, will describe the new business models, enabled by IT, that will transform the company and the relationship between the vehicle and its owner. He will draw on his new book, co-authored with C. K. Prahalad, titled, “The New Age of Innovation.”
Jeff Liedel, Chief Strategy Officer IS&S, General Motors, will talk about GM’s innovative IT strategy and its future direction.
Steve Nykerk, Solutions Specialist, PLM Business Solutions, IBM Global Services, will reveal the results of our recent global benchmarking study on Product Lifecycle Management (PLM)
Globalizing IT
Greg Martin, Director IS&S Strategy and Planning, General Motors, will discuss the challenges of globalizing IT.
Bill MacFarlane, CIO, Continental AG, will describe the IT transitions companies must make during M&A’s as well as while globalizing their organizations.
Transforming the Vehicle
Ralph Robinson, Research Scientist, University of Michigan Transportation Research Institute, will talk about the IT-related opportunities that are being developed within the vehicle for both safety and business.
Jason Flinn, Assistant Professor, Computer Science and Engineering, University of Michigan, will discuss his research with Ford Motor Company focusing on pervasive computing within vehicles.
Cost:
Registration: $200
UMTRI-AAD Affiliates and UM Students, Faculty, and Staff: Free
Reservations: Ms. Lee Burge at 734-936-2723 or leeburge@umich.edu
Sponsor: Hewlett-Packard Corporation
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