CIMdata PLM Industry Summary Online Archive
10 November 2008
Implementation Investments
ASUS Chooses Altair HyperWorks Suite for Consumer Product Engineering
Altair Engineering, Inc. announced that Taiwan-based ASUSTeK Computer, Inc., a multinational manufacturer of consumer electronics, has selected the HyperWorks CAE solution for product engineering.
ASUS is well-known as a premier supplier of computer facilities. A third of all PCs manufactured worldwide in 2007 were powered by ASUS motherboards. ASUS also continues to develop 3C (computer, communication, and consumer electronics) products, such as VGA cards, laptops, servers, PDAs, mobile phones, networking technology, LCD TV, monitors, and multimedia systems.
ASUS engineers have used Altair HyperWorks for pre- and post-processing on both its own-brand and OEM product designs since the ASUS CAE team began operations. In 2007, ASUS spun off the OEM division, which retained the existing HyperWorks software licenses.
In 2008, ASUS evaluated available CAE solutions for its own CAE product design team. Once again, ASUS selected Altair HyperWorks for its functionality and productivity benefits after comparing software from other vendors. In making the choice, ASUS stressed that HyperWorks gives them incredible mesh quality and time saving that will allow ASUS to shorten its product develop time and gain a substantial competitive advantage over its competitors.
“We are very pleased to continue our working relationship with ASUS,” said Altair China’s Director of Marketing and Alliances Jiyuan Ye, “It’s good to see ASUS expanding, and we’re happy to continue satisfying their needs for effective CAE tools through our sales partner APIC.”
About APIC
APIC (Alpha Precision Instrumentation Corp.), a Taiwan Altair sales partner founded in 1977, worked closely with ASUS on product demonstrations and deployment. APIC provides software sales, training, consultation and post-installation service. APIC maintains a close support relationship with ASUS.
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