CIMdata PLM Industry Summary Online Archive

28 April 2009

Company News

AT Group Joins Invention Machine’s Reseller Program to Stimulate Sustainable Innovation in Latin America

Invention Machine announced that it has signed a reseller agreement with AT Group Software to market Invention Machine Goldfire in Latin America. AT Group provides mechanical design automation technology to global manufacturers, primarily in the appliances, consumer goods, oil & gas and automotive industries. This collaboration will enable AT Group customers to leverage Invention Machine’s innovation software to accelerate and sustain product innovation and stay ahead of competition.

AT Group provides high-end design and simulation tools that allow customers to make products using state-of-the-art technology. Its team of engineers supports advanced design projects from concept through manufacturing, applying technologies such as parametric stress analysis and product behavior simulation, manufacturing simulation and design validation.

“Many major multinational corporations are moving their R&D operations to Latin America while local businesses are looking for tools to accelerate the innovation process”, said David Kinzbruner, director, Marketing and Sales, AT Group. “With Invention Machine’s innovation platform, we can help our customers stimulate and sustain every day innovation so they can gain competitive-edge in a global economy.”

Invention Machine’s task-based innovation software translates ideas into market-leading products – from creating the folding box spring and rocket engine to algae-based bio-fuel and anti-leak toilet valve. Goldfire combines ideation and engineering methods with unique semantic technology that provides precise access to corporate and external knowledge. The software empowers innovators with precise concepts, validates ideas upfront so they can deliver the right products the first time, mitigating risks associated with innovation and infusing innovation at every stage of the product life cycle.

“Innovation is the lifeblood of every corporation that wants to survive and thrive in today’s economic environment,” said Mark Atkins, CEO and chairman, Invention Machine. “This alliance with AT Group is yet another opportunity to help manufacturers in Latin America take advantage of Invention Machine’s unique innovation technology and boost the global economy.”

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