CIMdata PLM Industry Summary Online Archive
11 June 2009
Company News
VISTAGY Appoints Joshua Fredberg to Newly Created Position of Vice President of Product Management & Marketing
VISTAGY, Inc. announced the appointment of Joshua Fredberg as the company’s first vice president of product management and marketing. Mr. Fredberg will be responsible for managing VISTAGY’s products, developing positioning and messaging and working with the company’s partners. Mr. Fredberg’s appointment signals VISTAGY’s determination to build on the momentum it generated in 2008 so it can expand its leadership in the aerospace, automotive, transportation interiors and wind energy industries.
Mr. Fredberg brings VISTAGY deep software industry experience as well as expertise in defining target market solutions, strategy and messaging. Mr. Fredberg previously served as senior vice president of product and market strategy at PTC, where he worked on industry strategy, marketing and business development. Prior to PTC, he was director of business development at Ariba. Before that, he worked at Andersen Consulting Strategic Services where he consulted on corporate strategy for technology companies.
“Our products are resonating more than ever with customers and prospects alike as companies strive to design and manufacture better performing products with fewer resources and more efficient business processes,” said Steve Luby, president and CEO of VISTAGY. “Josh’s demonstrated leadership and expertise in product management and marketing strategy will enable us to take the next step in growing our product portfolio and expanding our presence in the aerospace, automotive, wind energy and transportation interiors markets.”
“I am pleased to join VISTAGY because it is a dynamic and innovative company that is poised to take advantage of significant opportunities in its target markets,” said Mr. Fredberg. “VISTAGY has the people, the products and the expertise to help manufacturers solve their most vexing design-to-manufacturing challenges, so I am looking forward to working with the team to determine how best we can fully leverage those opportunities.”
Mr. Fredberg attended the Wharton School of Business where he earned his MBA with a concentration in finance. He also attended the University of Pennsylvania where he received a master’s degree in systems engineering. He received his bachelor’s in electrical engineering from Tufts University.
Become a member of the CIMdata PLM Community to receive your daily PLM news and much more.
Tell us what you think of the CIMdata Newsletter. Send your feedback.
CIMdata is committed to your privacy. Your personal information will never be sold or shared outside of CIMdata without your express permission.