CIMdata PLM Industry Summary Online Archive
17 May 2012
Company News
IMAGINiT Technologies Delivers on Promise of $15,000 Charitable Donation
Rand Worldwide is proud to announce that its IMAGINiT Technologies division has surpassed their initial fundraising goal of $10,000 USD by making a charitable contribution totaling $15,000 USD spread across three charitable organizations.
To ensure CAD industry professionals continued to receive the most relevant content, IMAGINiT Technologies logged virtual dollars every time a customer updated their online profile. Since one good turn deserves another, the organization then offered to make a donation to the charity of their choice: Habitat for Humanity, Humane Society, or UNICEF.
”Our business objective was to update, segment, and improve our database,” says Marc Dulude, CEO, Rand Worldwide. “By tying this need to something a little more fun, we were able to meet our goal of being able to precisely disseminate industry specific content to those who’ve asked for it while also raising funds for three worthy causes.”
Although each one of these notable charities represents a worthy cause, the feedback from this subset of CAD industry professionals determined how IMAGINiT allocated the charitable donation. The breakout of the $15,000 as selected by these CAD industry professionals is outlined below by percentage.
- 56% of donations are going to Habitat for Humanity
- 25% of donations are going to the Humane Society
- 19% of donations are going to UNICEF
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