CIMdata PLM Industry Summary Online Archive

29 April 2013

Company News

GRAITEC Continues its Expansion with the Opening of a New Office in California, USA

GRAITEC announces the opening of a new sales and support office in California, USA and the appointment of Pierre M. Geoffrion as Business Development Manager. 

This new office reinforces GRAITEC's North American operations with the aim to deliver cutting-edge technology designed to help improve customers' productivity and efficiency.

The US construction industry is a highly competitive market where the players are currently seeing their margins becoming thinner and thinner. The need for BIM technology that has a quick and reliable return on investment is critical and GRAITEC's BIM solution perfectly fulfills this need. GRAITEC's vision for the North American market is to become one of the key players, by offering easy to use, cost effective and powerful solutions with smart and sharp local technical support.

Alexandre Tartas, GRAITEC COO, comments: "GRAITEC continues its fast market shares acquisition. After 2 fantastic years of rapid growth in North America, we decided to extend our coverage and opened this new sales office. Pierre and his team will be able to work closely with our North American customers based in the western area. Our solutions for the North American market and business are recognized by a growing user community; this office is one step forward in our accelerated market penetration."

Pierre M. Geoffrion was promoted to Business Development Manager for the west coast office and will report to Hugo Michaud. Pierre M. Geoffrion has been with GRAITEC for over a year as Account Manager for the analysis solution in North America with great results. The new office will cover the US west coast and south west US, a large territory with some great opportunities and many challenges.

Pierre M. Geoffrion teams up with Julio Alfaro as the new Advance Steel Application Specialist. Julio Alfaro has spent over 15 years of steel detailing and was recently the drafting department manager for Metal Supply and Allied Modular Building Supply. Julio's professional background will be a real asset for our company and our customers.

Hugo Michaud, Graitec North America Sales Director adds: "I'm very excited by this new adventure. After a 344% increase in sales in the past 3 years for Advance Steel, it is a natural milestone to complement this growth by having a local presence in the US. Strategically this local presence will make us available in all North America time zones and closer to our market."

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