CIMdata PLM Industry Summary Online Archive
7 May 2013
Company News
I-Cubed Completes JouleBug Energy Sustainability Challenge
I-Cubed, a leading enterprise IT solutions firm, has partnered with Raleigh-based JouleBug to complete a company-wide JouleBug Challenge, a competition that uses a free smartphone application to gamify environmentally responsible energy choices.
"An important goal at I-Cubed is pursuing greater sustainability, and JouleBug equipped us with the practical knowledge necessary to achieve this," said current President and CEO of I-Cubed, Donald A. Thompson, Jr. "Knowing how to save energy enables us to decrease costs and reduce our impact on the environment. As a whole, our company learned to be more responsible in our energy decisions."
The JouleBug app rewards users for choices that contribute to energy sustainability with points and badges: virtual trophies representing real-world savings. Users can also compete with friends via Twitter and Facebook. JouleBug users can also participate in community competitions and earn real prizes. A segment on the competition at I-Cubed aired on local CBS affiliate WRAL in the first week of May, and it was also covered on the WRAL website.
"JouleBug makes saving energy fun and competitive. Users can cut their energy costs by more than $200 a year, and that really adds up when entire companies or communities compete in JouleBug Challenges," said Grant Williard, founder and president of JouleBug,
Williard developed the app in partnership with a sustainability engineer and computer scientists from NC State. Released in late 2012, the app has already obtained the distinction of being named an i2i ("Innovation to Inspiration") awardee at South by Southwest Eco 2012. In addition to I-Cubed, the City of Raleigh, NC State University, Wake Tech Community College, and the City of Santa Fe, New Mexico, have also engaged in JouleBug Challenges.
To learn more about JouleBug and download the app, visit http://www.joulebug.com/
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