Lectra will present on technology innovations at an upcoming technology leadership event dedicated to advancing the fashion and apparel manufacturing industries.
Lectra will lead a series of interactive discussions on the industry's most pressing design and development challenges and then allow attendees to determine the course of the rest of the presentation. Attendees will have the option of learning more about using consumer insights and sales data in the product development process; how 3D technology is blending the physical and digital worlds to create better designs; or the importance of planning a line that takes into account sales performance, financial goals and market trends.
The event, to be held at the Roosevelt Hotel in New York City on October 30, attracts leading apparel brand, retail and manufacturing executives. It is produced by Apparel Magazine, a recognized authority in the industry and offers attendees expert market and business insights as well as guidance on the strategic use of technology.
"At Apparel's Business & Technology Leadership Conference, we are pleased to host a number of leading solution providers, including Lectra, who not only educate our audience on market-right technologies, but also contribute valuable content and guidance as well, such as through the Technology Topic Briefing sessions," commented Susan Nichols, Publisher of Apparel Magazine.
"Lectra is pleased to continue our strong partnership with Apparel. Through our participation at this event, we will share insights and best-practice solutions to help companies transform and support change management, based on more than 40 years of expertise in fashion and apparel," said Roy Shurling, President of Lectra North America.
