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Industry Summary Articles

Thursday, December 11, 2014

New Corporate Design for Nemetschek Group

The Nemetschek Group presents its new corporate design. The main elements are the new logo and the launch of the new website, which reinforce the alignment of the Group as an internationally leading software provider for the entire life cycle of buildings. The addition of “Group” is a clear reference to the group structure of a strategic parent company with strong, independent brands.

An external appearance which is consistent worldwide will make the international alignment of the Nemetschek Group and the common bond of the brands clear: “A NEMETSCHEK COMPANY” will be added to every brand in the course of the upcoming year. This allows the brands to present a face to the customer which showcases their individual strengths, make it possible for them distinguish themselves from each other and at the same time remain recognizable as members of a strongly positioned international corporate group and as Nemetschek brands.

Parallel to the new logo, the website www.nemetschek.com has been completely redesigned: Clear structures, new imagery with strong visual representation and fast access to all important information are the main features of the new website. “The new appearance helps us improve they way we are perceived in the international AEC market as a group with strong brands and simultaneously creates a bond between all brands,” says Patrik Heider, Spokesman and CFOO of the Nemetschek Group. “The website provides very clear indication of where are our competencies lie and what added value we can offer customers as a result of our strength as a group, namely a wide range of Open BIM software solutions for all phases of the building process,” comments Heider regarding the new corporate design.

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