Lectra will showcase advanced technology for design, product development and product lifecycle management at the upcoming Outdoor Retailer Winter Market 2014.
Outdoor Retailer Winter Market is the premier trade event for the outdoor recreation market and will take place from January 22-25, 2014 at the Salt Palace Convention Center in Salt Lake City, UT. The four-day convention attracts retailers, manufacturers and other industry players to discover the newest innovative outdoor products for the Winter season.
Lectra will exhibit technology solutions throughout the event, highlighting how challenges such as garment fit, quality and speed-to-market can be addressed through an integrated process and technology approach. Solutions experts and consultants will be on hand to discuss the latest in design, product development and product lifecycle management solutions. Lectra's most recent innovation, 3D technology for style development and virtual sampling, will also be demonstrated during interactive sessions.
"As a leading provider of technology solutions, Lectra aims to partner with organizations that are dedicated to advancing the industries we serve. We are pleased to be a part of this year's Outdoor Retailer Winter Market so we can share our expertise with attendees on how we address the industry's pressing design, development and production challenges by using the most advanced technology available on the market today," said Roy Shurling, President of Lectra North America.
