Tacton Systems, global supplier of Configure Price Quote (CPQ) and Design Automation solutions, today announced the opening of its new North American head office in Chicago, and the appointment of Rob Milks as SVP of the Americas. The move strengthens Tacton’s position as a leading partner for smart manufacturing solutions.
Rob Milks will lead Tacton’s expansion in North America. “I was very excited when Tacton first contacted me about their plans. Having been part of the CPQ industry for the past two decades, I was fully aware of Tacton’s position as the leading innovator in CPQ and Design Automation for manufacturers. The time has now come to accelerate the US expansion and I’m honored to lead this charge,” says Milks, who joins Tacton from his position as VP Sales, North America at Changepoint. Rob Milks previously drove sales at CPQ vendor, Selectica to one of the most successful IPOs in NASDAQ history.
A team of sales and support staff is currently being recruited, and Milks has a clear vision of what Tacton brings to the North American market; “US manufacturers are being challenged from all directions. We live in a time where only the most agile and adaptive companies will thrive. Tacton CPQ takes configuration to the next level, and is designed to make manufacturers more competitive and able to instantly respond to any customer request, no matter how complex,” says Milks.
Last Fall, Tacton released a major upgrade of its flagship product, Tacton CPQ. Shortly afterwards, the company announced a strategic partnership with Salesforce, launching Tacton Extension for Salesforce CPQ. The solution enables Salesforce customers to benefit from Tacton’s patented configuration, design automation and visualization technology from within Salesforce.
Milks continues, "The perfect storm has been brewing for years, where advanced configuration finally intersects with the world-leading CRM & CPQ capabilities of Salesforce.com. Frederic and the rest of the team at Tacton have done an incredible job directing the company to this vortex. I am excited and honored to help Tacton take this vortex to the US market."
Frederic Laziou, CEO, Tacton Systems: “Today marks an important milestone for Tacton, and is a key step in our long-term growth plan. I am particularly pleased to announce the appointment of Rob Milks. Rob is a highly experienced business leader with a track record proven many times over, and also a true CPQ ambassador. With our leading product portfolio and partnerships - including our Platinum status with Salesforce – and with the new team under Rob’s leadership, I am very confident about our growth prospects in the US.”