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Wednesday, April 26, 2017

PTC Accelerates Subscription Business Model in Select Regions

PTC today announced that, based on customer adoption of its subscription licensing model, effective January 1, 2018, new software licenses for its core solutions and ThingWorx platform will be available only by subscription in the Americas and Western Europe. Customers in these regions may continue to use their existing perpetual licenses and renew support on active licenses. For customers outside of the Americas and Western Europe, PTC plans to continue offering both perpetual and subscription licenses after January 1, 2018, while continuing to analyze subscription adoption trends in those regions.

"Customer adoption of our subscription offerings in the Americas and Western Europe has been so positive that we are accelerating our evolution to a subscription-only business in those regions," said Jim Heppelmann, president and CEO, PTC. "In our most recent quarter, over 75% of new software bookings were sold as subscription in the Americas and Western Europe, again validating the value customers ascribe to consuming enterprise software as a subscription."

Customers purchasing subscriptions benefit from PTC's faster innovation cycles, a shared commitment to success, cloud deployment options, and increased flexibility with lower upfront costs. In addition, PTC will offer additional incentive programs to enable customers to convert existing perpetual licenses to subscription, affording them access to all the benefits of the subscription model across their entire PTC software footprint.

To view the original press release, please click here.

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