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Industry Summary Articles

Thursday, May 11, 2017

OpSec to Launch Next Generation Product Management Platform Trademark InSight™

OpSec Security will launch its next generation product management platform, Trademark InSight™, in July 2017.   

Since 2007, OpSec has implemented its Trademarx licensing management product to clients such as Major League Baseball®, Ferrari®, NASCAR®, and hundreds of colleges and universities. The next generation Trademark InSight product extends the OpSec InSight product lifecycle management platform by providing an improved suite of web-based licensing tools including agreement and royalty management, secure digital asset management, and product approval workflows. 

Using Trademark InSight agreement and royalty management, users have the ability to grant organizational rights by properties, products, channels, regions, and program-defined other attributes.  Agreements include the ability to maintain simple or complex royalty calculations and fee schedules from securely reported sales data. Asset management enables users to organize and securely store digital asset files while granting protected and controlled user access at the property, collection, or individual asset level. Product and design approvals are managed from a single and centralized design submission center which includes faceted search on records, dynamic routings and workflows for design approvals, configurable metadata definitions, and a variety of virtual mark-up, editing, and commenting tools. 

Trademark InSight includes an assortment of reporting options including dashboard widgets, list information, standard reporting, and a configurable ad-hoc report builder.  Architected with the latest technology, the entire OpSec InSight product suite is cross device and cross browser compatible.  Hosted in an enterprise-grade cloud computing platform, InSight is accessible to authorized users anywhere and anytime.   

"The newest release of Trademark InSight is another step in creating the ultimate authentication business intelligence tool," said Ben Stump, Chief Technology Officer.  "In conjunction with authentication track and trace, online brand protection, consumer engagement, Trademark InSight is poised to change the way brands manage the product lifecycle."

To view the original press release, please click here.

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