PROS® today announced plans to participate in Hannover Messe 2018, the world’s leading exhibition for industrial technology. The international conference, held annually in Hannover, Germany, is scheduled for April 23-27. More than 200,000 attendees and 5,000 exhibitors that cover virtually every manufacturing discipline and trend are expected to attend. PROS works with many manufacturers around the world and will showcase its cloud-based solutions at Microsoft’s booth in the Digital Factory fair.
At Hannover Messe, PROS plans to feature its SaaS-based Smart CPQ and pricing solutions built using Microsoft Azure. These intelligent platforms, embedded with artificial intelligence and machine learning algorithms, are designed to help manufacturers configure, price and sell products with speed, precision and consistency across their direct, partner and eCommerce channels to deliver personalized buying experiences.
“Manufacturers in every corner of the world are undergoing strategic business transformations to accommodate customer expectations in the digital era,” said PROS Chief Marketing Officer Celia Fleischaker. “Today’s manufacturers must employ solutions that enable them to support the complexity of B2B selling models across both traditional and eCommerce channels. PROS solutions make it possible for manufacturers to accelerate sales and drive profitable growth as they pursue a path to digital transformation. We look forward to sharing our innovations with prospects and customers at Hannover Messe.”
Çağlayan Arkan, Microsoft General Manager for Worldwide Manufacturing and Resources Industry added: “Leadership in the digital era brings people and companies together, enabling organizations to optimize for growth, innovation and operational excellence. We see companies like PROS with solutions embedded with artificial intelligence and machine learning empowering their sales teams with faster response times and smarter outcomes that help drive growth.”
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