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Industry Summary Articles

Wednesday, June 20, 2018

SAP Launches New Industry 4.0 Startup Program in Berlin

“SAP has many customers in discrete industries that are seeing a transformation in the way they manufacture or in their supply chains”, said Ram Jambunathan, SAP Senior Vice President and Managing Director of SAP.iO. “The notion of Industry 4.0 actually originated in Germany where we have this strong background in manufacturing and fabrication,” explains Eva Zauke, SAP Vice President of Digital Supply Chain and Manufacturing. For this startup acceleration program the SAP.iO Berlin Foundry teamed up with the SAP IoT Startup Accelerator to offer startups a packed acceleration program in the Industry 4.0 space.

“We are focusing on building an intelligent ecosystem for SAP that complements our strategy to deliver the intelligent enterprise,” says Ram. “Much of the most interesting innovations are happening in the startup world. In the SAP.iO Foundries, we help early-stage startups scale their business and build innovative software to deliver value to customers, through internal and external mentors, workshops and by giving them customer access.”

“In addition, SAP as the market leader in transportation and supply chain management can offer the startups expertise and support to integrate their solution with SAP offerings which increases the value proposition to SAP’s customers, especially in the focus area of Industry 4.0, bringing together Manufacturing and SAP Leonardo technologies,” says Ms. Zauke.

Furthermore, the startups get access to SAP APIs and platform technologies. “Feedback from the startups helps us improve our platform so we know what further to do to create stickiness for the SAP Cloud platform,” Ram explains.

For six weeks, five startups will work out of the Data Space by SAP in Berlin. The program will conclude with a Demo Day on July 5 at SAP’s headquarters in Walldorf, Germany.

To view the original press release, please click here.

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