After a public tender process spanning multiple rounds, the Berlin-based digital agency was awarded the contract to relaunch the Ministry of Defence (BMVg) internet presence by the IT service provider BWI GmbH. Aperto, an IBM Company, will be entrusted with delivering the creative, implementation and editorial services for the Ministry and the German Armed Forces' digital presence, as well as fundamentally transforming their digital ecosystems. Additionally, IBM was awarded the contract for software maintenance and support. The duration of the framework contract is four years. The technical implementation is based on the CoreMedia content management system.
"Digital transformation is not just a massive topic in the private sector, but also in the public one. This is why we are thrilled to be able to join BMVg and the German Armed Forces on their reinvention journey," says Stephan Haagen, Managing Director at Aperto. "Our setup with IBM already allows us to provide everything under one roof — from strategy and consulting, to creative concepts, implementation, editorial support and both technical and systems maintenance. Our clients all value this."
Aperto, a part of IBM iX, the design business firm, has already proved its online communication expertise to BMVg with the relaunch of the Ministry's web presence in 2017. Now the team has succeeded in developing it into a holistic digital reinvention project, thereby driving the growth of the Aperto Public Team even further. Additional clients in the public sector include the German Foreign Office, the German government, the German Pension Fund and the Federal Centre for Health Education.
The contract was signed in Q2 2018.
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