"Deloitte Digital, SAP and Qualtrics have deep knowledge delivering both customer and employee experience solutions to clients. As human expectations have evolved, businesses – more than ever – must design experiences that start with human needs rather than customer needs in order to forge genuine connections that result in loyalty and bottom-line growth," said Scott Mager, principal, Deloitte Consulting LLP and leader of the U.S. advertising, marketing and commerce offering. "By collaborating with SAP and Qualtrics, we can more effectively and efficiently build and leverage connections between people, systems, data and products to create more personalized, contextual experiences at scale."
Meaningfully connecting customers with brands and employees delivers a better human experience, driving engagement, acquisition and loyalty. However, to create experiences at scale, organizations need to own and control customer data to make advanced decisions and ensure seamless experience delivery. By coming together, Deloitte Digital, SAP and Qualtrics are helping businesses gather the right experience data, and then connect data between siloes. This enables them to draw conclusive, actionable insights that can then be acted upon at moments that matter.
"By bringing together operational and experiential data, we are helping organizations move beyond the 'what' to the 'why' and truly understand how their customers feel about their brand, their products and their business," said John Torrey, chief ecosystem officer, Qualtrics. "Together with Deloitte Digital and SAP, we are accelerating the experience management category and bringing it all together on the Qualtrics XM Platform to better connect with their customers on a more personal level."
For more information about experience management, find a member of the Deloitte Digital team at its booth at X4 in Salt Lake City, March 5-8, 2019, (BOOTH #5) or visit www.deloittedigital.com/us/hux.
Deloitte Digital has created a new model for a new age — a creative digital consultancy. That means bringing together all the creative and technology capabilities, business acumen and industry insight needed to help transform clients' businesses with digital. With Deloitte Digital's end-to-end capabilities, clients bring their greatest ambitions, knowing Deloitte Digital has what it takes to bring new business visions to life. Visit www.deloittedigital.com or follow on Twitter @DeloitteDigi_US or @DeloitteDigital.
