The COFES Institute announces that Elizabeth Baron, founder of Immersionary Enterprises, will deliver a keynote titled Immersive Product Verification: Storytelling for collaborative design and engineering at COFES 2019 tobe held in Silicon Valley (Menlo Park, CA) April 7-10, 2019.
Immersive technology is described in Wikipedia as technology that attempts to emulate a physical world through the means of a digital or simulated world, thereby creating a sense of immersion. “When applied to product development this technology is a game-changer,” said Elizabeth Baron. “We are on the edge of a whole new way to invent products, which allows people to experience their ideas virtually. These virtual environments go well beyond interactive scenes to include real science and engineering data.”
“Design is a team endeavor. Immersive collaborations allow teams (large or small) to actively participate and contribute. With the immersive approach, it is much easier to engage people with different technology experience, which aligns perfectly with the COFES 2019 theme of convergence,” said Baron. “I will review how the immersive realities use digital data created from various sources to understand the multiple functions of a product simultaneously."
Celebrating its 20th anniversary, this year’s COFES theme is the convergence of technologies and the software implications for design and engineering. Convergence is happening quickly. These technologies present tremendous opportunities for the products and buildings of tomorrow. However, design teams are struggling to keep up. Converging technologies such as Additive Manufacturing, Artificial Intelligence, Augmented Reality/Virtual Reality, Generative Design, IoT, Machine Learning and Cloud computing, enable possibilities that were not even imagined before … creating a new reality for design teams.
The need to effectively design in this new reality will become increasingly more important. There is a gap today. Companies are dealing with convergence with brute force. The software tools to manage the expanded, evolving design process do not exist yet. It is the mission of COFES to examine this need from a software perspective and to serve our various constituents from end-users to Independent Software Vendors (ISVs) to investors to industry analysts.
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