swatchbook, inc. announced the release of swatchbook v2. With the introduction of visual search, collection board views, and over 5,000 brand accessible materials in the highest quality, swatchbook positions itself as the most comprehensive material platform on the market.
“The goal with the update was to further execute on our vision to become the de facto standard for digital materials, and make sourcing, developing and sharing of digital materials even more accessible”, says Yazan Malkosh, founder and CEO of swatchbook. “swatchbook is an extremely flexible platform that connects suppliers and brands in apparel and footwear. Our latest update makes that connection even tighter.”
Visual search
Using Artificial Intelligence (AI) and machine learning, our visual search feature is combining a designer’s emotion with the logic of the machine. Using the mobile application, users can take a picture of a fabric, a graphic, or even a real object and use it to search the swatchbook library. Due to the guaranteed high quality of materials uploaded by suppliers, the image cannot just be used to search for graphic or color, but also for structure.
Board collection view
Whether you are browsing your own collections, or the collections of your favorite suppliers, the board view gives a preview of what’s inside. Materials, colors, graphics, 3D assets, it is all beautifully arranged for you so you know what to expect even before opening the collection.
Over 5,000 brand accessible materials
While this is not this latest update, the amount of real materials from suppliers is growing on a daily basis. With all the enhancements in this release, brands can search suppliers easier, and get a much better representation of supplier collections. All materials are processed by or with the help of the swatchbook servicing centers in China, ensuring the highest quality and accuracy, complete with metadata and visualization in 3D and AR.
“This release is our biggest release ever, and we are extremely proud of it”, says Thomas Teger, co-founder and CPO of swatchbook. “Since the first release of swatchbook over 1 year ago we’ve been listening to our customers to understand their needs, as well as expanded our R&D resources to further develop new features that will fundamentally change how brands and suppliers work with materials.”
A whole new mobile experience
Having materials in the hand of the designer has always been at the core of swatchbook. With our latest update the application has not only received a complete overhaul from a usability standpoint, but also features a redesigned capture application which now utilizes AR to capture any swatch or graphic of any size more accurately.
In addition, brand user can now visualize any supplier material that has been uploaded to swatchbook on their own 3D model.
Amazing 3D assets
Not only does swatchbook deliver over 100 detailed 3D assets, but users now also have the ability to visualize materials on standard CLO presets that represent the proper draping of a predefined material. This will further aid in understanding the physical properties of a fabric in addition to the photographic representation of the material.
Dedicated China server
In order to improve performance for both suppliers and brands when using swatchbook in mainland China, swatchbook has set up as dedicated server in China that will ensure that the swatchbook platform will perform fast and reliable. The mobile application will automatically switch to the China server when roaming on any Chinese cellular or WiFi network.
Over 700 enhancements
The latest update features over 700 enhancements for both mobile and browser which can be categorized into the areas of user experience, visualization, integration and licensing.
Availability
swatchbook’s latest update is immediately available to all current subscribers. An updated version of the mobile app for iOS can be downloaded from the Apple App Store. An Android version will be made available later this year.
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