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Industry Summary Articles

Tuesday, November 23, 2021

Lacoste Footwear PCL Invests in Accelerating Footwear Development with DeSL’s PLM Solution

Lacoste Footwear PCL (PENTLAND CHAUSSURES LIMITED) has selected DeSL’s Product Lifecycle Management (PLM) solution to manage every aspect of the development of their footwear. DeSL is a market leader in digital transformation solutions including integrated end-to-end PLM software for the fashion, apparel, textile, footwear, and retail sectors.

To drive improved performance for their footwear team and implement further digital transformation plans, Lacoste Footwear has partnered with DeSL to deliver a complete PLM system. With an aim to strengthen collaboration and reduce development timelines, DeSL’s software offers one unified platform. The web-based interface and real time data enables teams along Lacoste’s Footwear supply chain to plan, design, track, and deliver with improved accuracy and efficiency.

We depend on DeSL for the flexible line planning functions, creating online tech packs, and all vendor communication,” states Rachid Chioukh, Head of Footwear Development. “We now are taking advantage of the opportunity to expand our use of DeSL’s PLM to improve our costing processes and strengthen our supplier collaboration.

DeSL is pleased to support the Lacoste footwear team from line planning to design through to sourcing. DeSL looks forward to the continuous long-term partnership with Lacoste Footwear and is committed to supporting the brand’s ongoing supply chain improvements.

To view the original press release, please click here.

Search for DeSL on CIMdata.com

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