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Tuesday, July 22, 2014

4moms Leverages ANSYS to Develop Innovative Products

From an infant car seat that auto-levels and tensions to a cell phone-charging baby stroller, 4moms® is revolutionizing the $8.9 billion baby gear market with some help from ANSYS.

4moms is an innovative juvenile products company that has redefined the industry through the use of advanced robotics. As demand continues to increase, the company must drive its innovative products to market faster – while ensuring safety for infants and affordability for their parents. So the company uses ANSYS engineering simulation solutions to create virtual prototypes of its products, reducing time and money, without sacrificing safety.

"4moms is smart and agile in the development of our products," said Robert Terhune, mechanical engineer at 4moms. "ANSYS is a perfect complement to our product development process. With ANSYS, we can create certain prototypes in the computer instead of in the real world. That gives us accurate predictive answers so we can physically prototype with confidence, making the entire development process faster and much more cost-effective – and helps to spur even higher levels of innovation."

In the case of its soon-to-be-released infant car seat, 4moms had been spending a considerable amount of time and money on crash testing physical prototypes. Using simulation from ANSYS, 4moms engineers were able to validate certain design decisions before crash testing and supplement the crash testing results, enabling the company to operate more effectively and efficiently. As a result of this initial success, the company also uses ANSYS when designing the next generation of its current products.

"4moms offers some of the most innovative and well-designed products in the baby gear market," said Thierry Marchal, industry director at ANSYS. "The company is a role model in harnessing the power of engineering simulation to deliver safe, affordable products."

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