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Industry Summary Articles

Friday, March 11, 2022

ID Plans Streamlines Speed-to-Lease and Marketing Effectiveness for Commercial Property with Matterport

Matterport, Inc., the leading spatial data company driving the digital transformation of the built world, announced that ID Plans, a commercial real estate (CRE) marketing and technology solutions provider, has helped property managers achieve up to 65 percent in cost and time savings by adopting Matterport digital twins. 

Established in 1999 and based in Tampa, Florida, ID Plans has a nationwide client base with some of the top CRE firms in the country, including KIMCO and Phillips Edison. The company’s ID 360 product has a feature that uses Matterport digital twins to create immersive property experiences and identify new customer prospects captured from any device. From leasing to property management, whether it's retail, multi-family or logistics, ID Plans utilizes Matterport throughout the life of the building lifecycle. 

“Finding a potential buyer or tenant for a commercial property often requires manual photography, detailed measurements and significant time and effort,” said Jordan Hearin, Chief Product Officer of ID Plans. “Instead, we use Matterport as a feature in ID 360 to quickly and easily give customers all of the information they need in one place. Whether it’s the ability to virtually walk through a warehouse, take accurate measurements, or easily access a property’s plumbing or electrical information, the level of detail in a Matterport digital twin can help our customers lease, sell, design or plan construction for a commercial space.”

ID Plans has partnered with Matterport to improve multiple aspects of its business. ID Plans uses digital twins to create accurate, user-friendly marketing ready packages to improve speed to lease, while their facilities management and operations teams utilize Matterport for remote site inspections and collaboration across their construction and design teams. When equipped with digital twins, ID Plans’ customers reduce the time required to lease a property by several weeks and upwards to months.

“Within the property sales and leasing segment, the biggest drivers of demand for digital twins have been in retail and office leasing where brokers use digital twins to qualify and lease properties faster while tenants look for creative ways to visualize potential spaces,” said Archana Kshirsagar, Head of Business Strategy, Commercial Real Estate at Matterport. “In the property design and facilities management segment, Matterport’s CRE customers use remote collaboration to reduce unnecessary business travel as companies look for ways to optimize project development services and equipment repair and installations.

To view the original press release, please click here.

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