Centric Software®, the Product Lifecycle Management (PLM) market leader, proudly announces its partnership with Vietnam Housewares Corp., a furniture manufacturer specializing in producing and exporting hand-woven products and ceramic home décor. Centric Software provides the most innovative enterprise solutions to plan, design, develop, source and sell consumer goods such as fashion, footwear, luxury, outdoor, consumer electronics, cosmetics & personal care and food & beverage to achieve strategic and operational digital transformation goals.
Vietnam Housewares is an Australian joint venture based in Vietnam specializing in manufacturing and exporting handicrafts and wooden furniture. With satellite offices, staff and clients from the Americas, Australia, Europe and the United Kingdom, Vietnam Housewares carries a diversified product line of over 5,000 SKUs in their portfolio.
Being a global company, Vietnam Housewares recognized the necessity to adopt new systems such as PLM to resolve inefficiencies in operations and essentially drive business growth. Their teams work at different locations and time zones through emails and manual spreadsheets, causing response-time delays and operational bottlenecks. Without a single source of truth, teams struggled to gain access to information stored in local servers and gather scattered (or lack of) data.
Nathan Etinger, VP of Sales, Vietnam Housewares shares “We were deciding to either upgrade our current ERP system or put in a new PLM system. The decision came down to what is our immediate need and at this stage, our need is to streamline our sales processes and product development.”
Implementing Centric PLM® means driving business growth and boosting collaboration within the sales, marketing, R&D, costing and technical teams. Through Centric PLM, Vietnam Housewares is more equipped to effectively optimize R&D pipelines, information flows and product development processes.
On choosing a PLM partner, Etinger adds, “The Centric team really took their time to understand Vietnam Housewares’ needs and was able to show how they could support us. They were all experts about the software and demonstrated how it can streamline our current processes.”
Mr. Moc Lai, General Director at Vietnam Housewares shares, “We invested in Centric PLM as a critical tool for our front-line team. With product information that is always up-to-date, it will enable us to provide superior customer service and explore new business opportunities. With this innovative tool, we will be ready for any customer meeting, anywhere, anytime.”
Vietnam Housewares is Centric’s first furniture manufacturing customer in Asia Pacific. Chris Groves, President and CEO of Centric Software says, “We’re excited that more companies are seeing the power of PLM to execute their growth strategy. We are confident in supporting Vietnam Housewares in achieving their goals.”
