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Tuesday, May 23, 2023

LIHOO’s Selects Centric PLM to Power Food Innovation

Centric Software®, the Product Lifecycle Management (PLM) market leader, is pleased to announce its partnership with LIHOO’s, a leading Chinese food technology company. Centric Software provides the most innovative enterprise solutions to plan, design, develop, source and sell products such as apparel, footwear, sporting goods, furniture, home décor, cosmetics, food & beverage and luxury to achieve strategic and operational digital transformation goals. 

Founded in 2010, LIHOO’s is headquartered in Tsingtao, China. LIHOO’s is a leading comprehensive high-tech food enterprise integrating R&D, manufacturing and standardization of the whole industrial chain of ultra-large supercritical extraction equipment in China. The company also creates customized food products and has expanded into the prepared food industry, focusing on product refinement and strengthening their supply chain to set industry standards and meet the quality demands of the Chinese food market. 

As the company’s customer base has expanded, the requirements for customized products have become more diversified. However, the period from the approval of a new product to its formal production and sale was too long, making it difficult to adapt to a rapidly changing market. Having always invested heavily in R&D, LIHOO’s implemented Centric PLM® to improve R&D efficiency. LIHOO’s recognizes the flexibility of Centric PLM and is confident that Centric’s rich industry experience will drive business development and create a benchmark PLM case in the prepared foods industry. 

“Together with Centric, we have built the first PLM project in the prepared dish category in China, and we hope to use PLM to quickly improve the digital capabilities of our enterprises and promote their sustainable development,” says Mr. Pengfei Fan, General Manager of LIHOO’s. “As a food company with both B2B and B2C customers, the main purpose of our new system is to serve customers more efficiently.” 

The goal of the PLM project is to support the company’s product-first and customer-first perspective, enabling them to efficiently and accurately achieve continuous product iteration and a more agile supply chain. The project aims to promote collaboration, systematization and standardization to enhance digital R&D by establishing a one-stop data platform. 

“We are honored to work with LIHOO’s, a leader in the food technology industry in China,” says Chris Groves, CEO of Centric Software. “Now that LIHOO’s has started to implement Centric PLM, we look forward to working closely with them to drive product innovation and provide their customers with more efficient, intelligent and market-led solutions.” 

To view the original press release, please click here.

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