Cimdata Logo

Industry Summary Articles

Thursday, June 01, 2023

Accenture Acquires Bourne Digital, Expanding SAP Digital Design Capabilities in Australia

Accenture has acquired Bourne Digital, an Australian digital design agency focused on the SAP® ecosystem. Terms of the transaction were not disclosed.

With a specialization in the SAP® Business Technology Platform, Bourne Digital creates experience driven applications, streamlining workflows and introducing automation. It will enhance Accenture’s SAP offerings in the market, particularly in the fast-moving consumer goods, financial services, resources, health and travel industries.

Founded in 2015, Bourne Digital is headquartered in Melbourne, Australia and has offices in Sydney and Brisbane. As a specialist SAP® Business Technology Platform partner, Bourne Digital builds design-led digital products and experiences for enterprise customers, including custom portal and web solutions, and mobile applications. Bourne Digital helps clients deliver their technology strategy with an approach that couples design and architecture thinking. Its 66 employees will join the Accenture SAP Business Group in Australia, bolstering its ability to deliver a user-led approach to design, architecture and delivery and drive process excellence using SAP cloud technologies.

“In times of disruption, organizations need to digitize business processes in an increasingly compressed timeframe to become more creative, competitive and profitable,” said Matt Coates, Technology lead for Accenture in Australia and New Zealand. “With the acquisition of Bourne Digital, we will strengthen our SAP digital design and user experience capabilities to help our clients better utilize their SAP solutions.”

Selim Ahmed, chief executive officer, Bourne Digital, said, “Joining forces with Accenture gives us the opportunity to scale to meet the emerging needs of SAP customers and address the increasing demand for SAP® Business Technology Platform services globally. It will provide our experienced professionals -- with their design DNA and deep SAP skills -- with new development opportunities and career growth while helping Accenture further strengthen its leadership position in Australia.”

“Accenture’s deep heritage and experience in large scale technology transformation projects and Bourne Digital’s top talent and user-led design capabilities make a powerful combination in the Australian market,” said Peter Burns, who leads Accenture’s business in Australia and New Zealand.

A member of the SAP AppHaus Network since December 2018, Bourne Digital was the first SAP partner in Australia to run an SAP AppHaus—a collaborative space that brings together creative and technical experts to prototype and test ideas aimed at improving the user experience and adoption of SAP systems. Bourne Digital was recognized as a winner of SAP Innovation Awards in 2018, 2019, 2021 and 2023 and as a winner in the SAP ANZ Best Run Awards 2022. 

To view the original press release, please click here.

Search for Accenture on CIMdata.com

Search for Bourne Digital on CIMdata.com

r
ipad background image

Featured Cimdata Reports

ipadcontent
PLM-Enabled Digital Transformation Benefits Appraisal Guide

The Guide is designed to help potential PLM users evaluate the applicability and payoffs of PLM in their enterprise, and to help existing users of PLM monitor the impact it is having on their product programs.

ipadcontent
Aerospace & Defense PLM Action Group

A CIMdata administered PLM advocacy group for the A&D industry

ipadcontent
PLM Market Analysis Reports

The PLM MAR Series provides detailed information and in-depth analysis on the worldwide PLM market. It contains analyses of major trends and issues, leading PLM providers, revenue analyses for geographical regions and industry sectors, and historical and projected data on market growth.

ipadcontent
PLM Market Analysis Country Reports

These reports offer country-specific analyses of the PLM market. Their focus is on PLM investment and use in industrial markets. Reports cover Brazil, France, Germany, India, Italy, Japan, Russia, South Korea, the United Kingdom, and the United States.

ipadcontent
Simulation & Analysis Market Analysis Report

This report presents CIMdata’s overview of the global simulation and analysis market, one of the fastest growing segments of the overall product lifecycle management market, including profiles of the leading S&A firms.

ipadcontent
CAM Market Analysis Report

CIMdata's definitive guide to the worldwide CAM software and services market. This comprehensive report provides critical intelligence on market size, user expenditures, trends, and segmentation, alongside authoritative rankings of the top CAM solution providers and reseller revenues.