Centric Software®, the Product Lifecycle Management (PLM) market leader, is pleased to announce that leading Chinese jewelry company Mercery has selected Centric PLM™. Centric Software provides the most innovative enterprise solutions to plan, design, develop, source, price and sell products such as apparel, fashion, home, footwear, sporting goods, consumer electronics, cosmetics, food & beverage and luxury to achieve strategic and operational digital transformation goals.
Shenzhen Mercery Jewelry Co., Ltd. was established in 2008. With a monthly production capacity of more than 600,000 pieces, its products are exported to Europe, America, Asia and Australia and it has a brand store sales and service network in more than 100 countries and regions. Today, Mercery defines its business as an OEM and ODM-based jewelry brand, specializing in semi-fine and fashion jewelry.
Mercery had been using the online communication and file-sharing platform to manage product data, but as the business developed rapidly, serious information gaps began to affect data integrity, collaboration efficiency and the ability to make decisions. Mercery began looking for a digital solution to establish a customer-oriented design and development platform, refine the management of standards, materials and prices, organize their R&D knowledge base, improve collaboration and work quality leading to shortened design and production cycles. The answer? Centric PLM.
Ms. Lai Yanfen, General Manager of Mercery, explains, “Centric has considerable experience in serving the fashion and retail industries, and when we looked at success stories released by Centric, we found that many overseas customers that we cooperate with also use Centric solutions. Centric PLM will be able to better support our product design and development, and connect more departments. Mercery is also proud to work with Centric to create the first PLM case in jewelry in China. ”
The Mercery team was particularly impressed by Centric PLM’s functionality for designers, and sees Centric PLM as a digital foundation that will enable them to achieve their strategic goals.
“In order for a company to make a good product and even empower customers, all employees need to work in the same direction. We implemented Centric PLM to provide each employee with the best tools to improve productivity and service capabilities, while laying the digital foundation for future growth,” concludes Ms. Lai Yanfen.
“We are very pleased to announce our partnership with Mercery, who are leading the way in China’s jewelry industry with a pioneering implementation of Centric PLM,” says Chris Groves, CEO of Centric Software. “We look forward to working with Mercery’s team to empower Mercery’s future development.”
