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Wednesday, October 11, 2023

B2B IT-Partner chooses HPE GreenLake to transform its AI customer engagement model

Hewlett Packard Enterprise announced that B2B IT Partner, a Swedish technology consultancy and IT solutions provider, has selected the HPE GreenLake edge-to-cloud platform and HPE Ezmeral Runtime Enterprise to support their customers next-generation artificial intelligence (AI) ambitions.

Founded in 2004 and headquartered in Stockholm, Sweden, B2B IT-Partner is a leading IT solutions provider for small and medium-sized businesses across Europe. It operates 7 business units: infrastructure, cloud, product supply, logistics, license, care-free IT, and network. B2B IT-Partner had been searching for the right technologies to help support growing AI and data-driven applications demands.

By adopting the HPE GreenLake edge-to-cloud platform and the HPE Ezmeral software portfolio, B2B IT-Partner is transforming its internal infrastructure and streamlining its service offerings, leveraging cloud-native capabilities on-premises, and accelerating data-driven innovation across various use cases such as AI/ML, analytics, application modernization, and IoT.

HPE Ezmeral Runtime Enterprise is a scalable, secure, and flexible container orchestration platform that enables users to deploy and manage cloud-native or non-cloud native applications across multiple Kubernetes clusters and platforms. By leveraging this technology, B2B IT-Partner can support demands from their customers for data-driven innovation such as AI development and deployment, simplify their as-a-service Kubernetes management, optimize their resource utilization (on-premises, public cloud or at the edge), and enhance their security and compliance with enterprise-grade security. HPE Ezmeral can help B2B IT-Partner gain a competitive edge in the market and deliver superior value to their customers by offering a platform that enables them to build, modernize, deploy, monitor, and manage applications across diverse environments with ease and efficiency. 

A notable end-user of B2B IT-Partners AI platform is Inovia AI, a Swedish company specializing in Nordic language conversational AI and chatbots. The combination of HPE GreenLake and HPE Ezmeral’s Kubernetes Runtime and ML environments enabled B2B IT Partner to architect the perfect solution on which to enhance Inovia’s conversational AI product, including persistent storage for customer voice data to train its ML model while remaining GDPR-compliant.

“We are proud to partner with B2B IT Partner to offer our customers a state-of-the-art conversational AI solution, leveraging HPE GreenLake and HPE Ezmeral. With our Nordic language expertise and B2B IT Partner’s scalable and secure platform, we can deliver a customized and compliant AI application that meets the specific needs and preferences of our customers.” said Marcus Ekendahl, CEO & Founder Inovia AI. “Our solution leverages the latest innovations in containerization and orchestration technologies to ensure high performance, reliability, and efficiency. We believe that this collaboration will enable us to provide a superior customer experience and a competitive edge in the Nordic market.”

Alongside HPE Ezmeral, the adoption of HPE GreenLake promises to transform how the Swedish company engages with their customers. The scalability and flexibility of HPE GreenLake allows end-users to base their consumption on their needs, their resources, and their economic capacities. HPE GreenLake establishes a flexible hybrid-cloud solution that combines scalable on-prem managed infrastructure with advanced cloud functionality, eliminating the burden of over-provisioning and underutilization for their end users.

“The HPE GreenLake platform offers an excellent value proposition to customers who want the benefits of the cloud but are wary of its limitations,” said Bo Holmquist, Solution Architect, B2B IT Partner. “Aside from the cost benefits, the HPE GreenLake platform is fully compliant with GDPR because customer data remains on-prem. Our customers no longer have to worry about regulatory compliance, hardware maintenance, capacity planning or unexpected downtime.”

“The combination of HPE GreenLake and HPE Ezmeral creates the perfect infrastructure solution for B2B IT Partner,” said Peter Werdenhoff, Channel Manager HPE Sweden. “The HPE GreenLake platform provides a consumption based model and offers the same functionality as the cloud for almost half the price - without locking customers into a five-year purchase.”

To view the original press release, please click here.

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