Ooredoo has taken a successful leap forward in its multi-phased mega transformation program, by advancing its Digital Transformation journey and upgrading their digital customer experience. By teaming up with Tech Mahindra,, a leading global provider of technology consulting and digital solutions to enterprises across industries, they have revamped and digitised their CRM stack. Together, with unification and digitisation of Charging, Rating and Billing systems the CSI revamp and transformation, Ooredoo is able to provide a unified and state-of-the-art digital experience across the nation.
The first two phases have been completed, which has seen unification of CRM, and charging and rating services for the company’s B2C customers. Now Ooredoo and Tech Mahindra are progressing to the last two phases of this digital transformation journey. Upcoming phases will focus on transformation and revamping of the Ooredoo CRM stack for B2C fixed line customers and ultimately the B2B segment.
“We are thrilled to have partnered with Tech Mahindra for these transformation initiatives” said Dr. Ahmed Al Abri, CTIO at Ooredoo. “This successful implementation under stringent timelines has laid the foundation for the next stages of Ooredoo’s digital transformation; a program which both simplifies and modernises the entire Ooredoo IT stack. It also provides a solid and dynamic IT platform to cater to rapidly changing telecoms and IT innovations. Our focus is to excel in digital customer experience and provide Oman with an even greater value footprint.”
“We are proud to have played a key role in Ooredoo’s digital transformation and data migration journey by leveraging new ways of working” said, Ram Ramachandran, Senior Vice President – India, Middle East & Africa at Tech Mahindra. “Our deep telecom industry and expertise in digital transformation have enabled us to play a pivotal role with other Ooredoo partners resulting in achievement of tangible milestones for Ooredoo Oman and its customers. We look forward to continuing our partnership and supporting Ooredoo in its mission to provide cutting-edge digital services and enable them to scale at speed.”
This successful digital transformation, coupled with on-going modernisation of the entire IT infrastructure, demonstrates Ooredoo’s commitment towards its customers across Oman, by providing innovative digital solutions that meet every customer’s needs.
