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Industry Summary Articles

Tuesday, May 13, 2025

Sage and Amazon Web Services Collaboration Powers AI Innovation in Accounting and Compliance

Sage, a leader in accounting, financial, HR, and payroll technology for small and mid-sized businesses (SMBs), announced significant progress in its ongoing collaboration with Amazon Web Services (AWS). Building on its role as an AWS partner holding the SMB Software Competency, and recognized for its expertise in developing solutions for small and medium-sized businesses, Sage is working with AWS to develop innovative AI solutions ideally suited for the accounting and compliance needs of SMBs.

By leveraging AWS AI services like Amazon Bedrock and purpose-built AI chips like AWS Trainium and AWS Inferentia, Sage has been able to accelerate development, scale innovation, and deliver AI-powered solutions more efficiently. This collaboration enables Sage to rapidly test, refine, and roll out AI models tailored to the complex demands of accounting and compliance so customers can access Sage’s solutions faster, gain timely insights, and manage their finances with greater accuracy and efficiency.

Advancing AI in Accounting : Delivering Value to SMBs
With the support of AWS over the past year, Sage has successfully developed and deployed purpose-built Large Language Models (LLMs) and Small Language Models (SLMs) for accounting and compliance. These models improve the accuracy, reliability, and efficiency of Sage’s AI-powered financial solutions, enabling SMBs to operate with greater confidence and efficiency. This work also lays the foundations for advanced agentic capabilities within Sage Copilot - Sage’s AI powered assistant, supporting more intelligent automation and proactive financial assistance. Sage Copilot is currently available in the UK, US, France, Spain, and Germany, embedded within Sage Accounting, Sage for Accountants, Sage 50 and Sage Intacct.

Key advancements include :

  • Enhancing trust with domain-specific AI – The Accounting Filtering Model ensures AI-generated responses remain strictly relevant to financial and compliance-related queries, preventing inaccurate or misleading information.
  • Expanding AI-driven financial assistance – These models help enhance Sage Copilot, enabling it to provide real-time insights, automate workflows, and reduce the burden of manual financial tasks.
  • Optimizing efficiency through intelligent automation – New endpoint detection models improve AI’s ability to interpret user intent and dynamically retrieve relevant financial data, ensuring more precise responses and streamlining financial decision-making.

“Our collaboration with AWS enables us to develop and scale AI solutions that directly address the challenges SMBs face,” said Amaya Souarez, EVP, Cloud Services & Operations, Sage. “By combining Sage’s deep accounting expertise with the powerful AI infrastructure of AWS, we are creating technology that is not just intelligent, but also trusted and practical for finance. These advancements make financial decision-making smarter, more intuitive, and more efficient, helping SMBs reduce time spent on financial admin, gain greater visibility into their finances, and focus on growing their business.”

Unlocking Business Insights with AI-Powered Search
In addition to advancing AI-driven accounting models, Sage is also leveraging AWS technology to transform how SMBs access and interpret financial information. The new Semantic Search API, powered by Amazon Bedrock, enhances the way Sage products retrieve, rank, and generate responses from financial and compliance data, making insights more accessible, relevant, and actionable.

This innovation enables SMBs to :

  • Find the right financial information faster – AI-powered search capabilities reduce the time spent navigating financial data, improving productivity and decision-making for users.
  • Access up-to-date and relevant insights – A new self-service content hub enables Sage’s product teams to continuously refine and manage knowledge sources, ensuring AI-generated responses reflect the latest financial regulations and business trends. This means customers get reliable answers that evolve with their needs and the market.
  • Support businesses globally – Semantic search is being expanded to support multiple languages, ensuring that SMBs worldwide benefit from intelligent, AI-driven assistance.

As Sage continues to expand its AI capabilities, it remains committed to responsible AI innovation, developing solutions that are transparent, secure, and designed to meet the specific needs of SMBs.

To view the original press release, please click here.

Search for Sage on CIMdata.com

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