EPAM, a provider of product development and software engineering solutions, announced its acquisition of Great Fridays Ltd., a product and service design group.
Headquartered in Manchester, UK, with studios in London, San Francisco and New York, Great Fridays focuses on bridging the gap between business and design. Through its design-focused thinking, Great Fridays has helped companies such as Sonos, Pearson, MasterCard and Vodafone create not only beautiful products and services but also smart new business practices that deliver lasting commercial value and business transformation.
"In today's world, design and design thinking have become an imperative. Design influences decisions we make, experiences we have, and through that influences business outcomes," said Arkadiy Dobkin, EPAM CEO and President. "We are very excited to have Great Fridays join the EPAM team. Our clients eagerly welcomed the combination of digital skills and strong engineering which we created with our acquisition of Empathy Lab two years ago. Great Fridays' ‘design authority’ approach further expands our capabilities and helps our clients develop their business strategies."
“We have championed design as the bridge between business, brand, technology and the consumer for the last six years. Becoming part of the EPAM family places design thinking at the forefront of EPAM's client proposition. We can’t wait to combine our product and service design approach with EPAM’s software engineering excellence and global scale," said Matt Farrar and Rob Noble, Great Fridays Co-Founders.
