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Friday, June 27, 2025

Kinetic Vision and Dan Haney partner on integrated packaging solutions

Kinetic Vision is proud to announce a new partnership with Dan Haney, a packaging expert with more than three decades of experience in material science, prototyping, and commercialization. The collaboration brings together Kinetic Vision’s strengths in digital tools, rigid packaging, and development acceleration with Haney’s deep expertise in flexible packaging, sustainability, and physical prototyping. Together, they aim to offer clients a more seamless and integrated path from concept to execution. By combining digital and physical prototyping, the partnership helps improve packaging outcomes and time to market. 

“I’m excited to work alongside the Kinetic Vision team that’s accelerating what’s possible in packaging through their advanced digital platform,” said Dan Haney. “My expertise in material science, sustainability, physical prototyping, and go-to-market execution across formats like flexible packaging, labels, and folding cartons helps expand capabilities. Bridging digital and physical execution turns consumer-first ideas into scalable solutions. Together, this combination optimizes and accelerates validation, rethinks supply chains, and delivers brand impact, performance, and growth.” 

Haney brings 35 years of packaging leadership to the partnership. As co-founder of Haney Packaging, he helped grow the firm into a recognized leader in end-to-end packaging innovation, with a focus on helping brands develop, prototype, and commercialize packaging across formats and materials. 

This partnership aims to help consumer brands work more efficiently and sustainably across the packaging lifecycle, from early-stage concepts to validation, refinement, and go-to-market execution. 

To view the original press release, please click here.

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