Centric Software® is proud to share the success story of Wild Foods, a fast-growing Chilean healthy food brand that has embraced digital transformation to fuel international expansion. Centric Software provides the most innovative enterprise solutions to plan, formulate, develop, procure, manufacture and sell consumer goods products in food & beverage, grocery, fashion and multi-category retail to achieve strategic and operational digital transformation goals.
Wild Foods has been dedicated to reshaping the food industry since its inception by offering real, healthy food. Currently boasting a team of 120 employees, with offices in Chile and Mexico, products are also sold in Colombia, Brazil, Peru and the United States. The company is dedicated to inspiring healthier lifestyles and promoting transparency in its offerings. The mission is clear: to deliver high-quality, reliable alternatives to conventional, mass-market food products.
Rapid company growth brought on significant challenges. Wild Foods struggled with inconsistent nutritional data management, scaling internationally and labor-intensive manual tasks prone to errors. These hurdles were especially critical given Wild’s commitment to accuracy and compliance. “As a health-focused food company, our consumers are very knowledgeable. They carefully review nutrition labels and what they consume, trusting that the information is accurate,” explains Matías Arriagada Juliá, Lead Systems Engineer at Wild Foods.
To tackle these issues, Wild Foods chose Centric PLM™ to be a powerful catalyst for growth. The results are remarkable: faster time to market, centralized and accessible data, improved traceability and compliance as well as the automation of time-consuming nutritional calculations. “What used to take 15 minutes to do, now takes one click; the calculations are done instantly,” shares Amelia Muzzo Araus, Food Product Engineer at Wild Foods. This automation not only saves time, but eliminates human error, ensuring accuracy. Since implementing Centric PLM, Wild Foods has achieved flawless compliance and avoided product recalls, further strengthening consumer trust.
