Centric Software® is pleased to announce that Diamond Sports Group has selected Centric PLM™ to drive innovation and enhance operational efficiency for athletic footwear and sporting goods manufacturing. Centric Software provides the most innovative enterprise solutions to plan, design, develop, source, buy, make, price, allocate, sell and replenish products such as fashion, luxury, footwear, outdoor, home and related goods like cosmetics & personal care as well as multi-category retail to achieve strategic and operational digital transformation goals.
Since 1972, Diamond Sports Group has been behind the athletic footwear of some of the world’s most recognizable sports brands, including Puma, New Balance and Mizuno. Operating across Taiwan, China, Vietnam, Indonesia and Cambodia, the company has diversified from traditional manufacturing into a technology-driven innovator specializing in athletic footwear R&D, contract manufacturing and global distribution. Diamond Sports Group has built a manufacturing ecosystem where automation meets craftsmanship, transforming ideas into performance-ready products for athletes worldwide.
With Diamond Sports Group’s expansion across markets came the growing complexity of bringing world-class products to life. Cross-system integration challenges and disconnected workflows between teams were impacting performance, while managing version control, data security and project timelines across multiple facilities outpaced traditional manual processes.
The solution, according to Executive Vice President Hank Chung, centers on digital transformation. “We will build a product lifecycle management (PLM) process to achieve seamless collaboration between product development and production,” he explains.
For Diamond Sports Group, this meant finding a partner capable of matching the company’s innovation standards. With heavy investments in R&D excellence and cutting-edge manufacturing, Diamond Sports Group needed a solution backed by deep industry expertise to align with its long-term vision. Following an extensive review, Diamond Sports Group selected Centric Software to drive this digital transformation and growth.
“Our core purpose in implementing Centric PLM extends beyond optimizing internal functions and aims to connect with customer systems,” explains Vice President Fred Shih. “We believe this customer-centric approach will improve agility and flexibility for Diamond Sports Group to continuously expand its global footprint and strengthen customer service.”
Centric PLM’s seamless integration and robust data management capabilities aligned perfectly with this comprehensive vision. The project centers on unifying scattered workflows into one end-to-end ecosystem. “This will reduce production risks, minimize repetitive work and provide a centralized knowledge base for our teams,” notes Chung. Teams will gain real-time visibility into development progress, while automated processes eliminate manual coordination challenges that previously slowed project timelines.
This transformation will empower Diamond Sports Group to respond faster to market demands while maintaining the quality standards that leading sports brands depend on. “Diamond Sports Group understands that manufacturing excellence and digital innovation must go hand in hand,” says Chris Groves, CEO of Centric Software. “Their dedication to serving customers with precision and innovation aligns perfectly with our commitment to building the foundation that will define the future of athletic footwear development.”
