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Industry Summary Articles

Monday, January 12, 2015

Jula Enters a Strategic PLM Partnership with Technia to Facilitate Growth

Jula has chosen Technia, a subsidiary of Addnode Group, as their strategic partner for a Product Lifecycle Management (PLM) implementation. Jula’s PLM solution will be based on the 3DEXPERIENCE Platform from Dassault Systèmes, and will enable Jula to create conditions for further expansion and an enhanced range of products.

Jula has chosen a PLM solution based on the 3DEXPERIENCE Platform from Dassault Systèmes and Technia as their strategic partner for the PLM implementation. Key drivers for Jula to implement a PLM solution are the need to support further growth and to create conditions for enhanced assortment planning. The PLM solution will establish an infrastructure to globally manage products, assortments, campaigns and supplier collaboration with a strong integration to various business systems.

“Jula has expanded tremendously over the past decades. This partnership with Technia and Dassault Systèmes is about facilitating our next growth phase and to further enhance the offering and shopping experience for our customers. We selected Technia and the Dassault Systèmes 3DEXPERIENCE Platform based upon their track record, focus and capabilities within the retail business”, says Magnus Sigurd, Purchasing Director at Jula.

”Jula and Technia are embarking on a journey to facilitate continued rapid growth and an enhanced shopping experience for Jula’s customers. It´s a privilege to be chosen as partner to Jula, one of the best managed and fastest growing companies in the Nordics. This partnership validates Technia’s and Dassault Systèmes’ number one position as a supplier of PLM to retailers”, says Jonas Gejer, CEO at Technia.

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