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Thursday, January 22, 2015

Autodesk Launches Cleantech Partner Program in China, Encouraging Increased Sustainability in the Fast-Growing Country

Autodesk Inc. announced the launch of its Cleantech Partner Program in mainland China. This launch represents a key milestone in the expansion of the Autodesk Cleantech Partner Program, as China will become the fastest growing Cleantech market in the next decade. By providing local innovators access to a software portfolio of unparalleled breadth and depth, such as Digital Prototyping, the Autodesk Cleantech Partner Program supports emerging Chinese Cleantech companies to address some of the world’s most challenging environmental problems and create a better and more sustainable world.

Following launches in Japan, Singapore, Australia and New Zealand, China is the fifth country in Asia Pacific to offer the program. The program is open to all early-stage innovative Cleantech companies in China, including those specializing in solar energy, fuel cells, biomass, wind energy, tidal energy, energy-efficiency, mobility and carbon reduction services. The China Industrial Energy Conservation and Cleaner Production Association (CIECCPA) is entering a strategic cooperation with Autodesk to extend the reach across China, and is committed to becoming the most authoritative and influential social organization in the field of industrial energy conservation in China.

China’s Cleantech market is experiencing huge growth driven by policies laid out in its 12th Five-Year Plan that stresses innovative solutions to pressing environmental problems. These include a RMB 5.3 trillion investment in the power industry, as well as plans to lower energy consumption by 16% and CO2 emissions by 17%. According to The Renewables 2014 Global Status Report in June, 2014 by Renewable Energy Policy Network for the 21st Century (REN21)[1], China invested about RMB 349.4 billion on wind, solar and other renewable projects in 2013, which accounted for 61% of the total investment in renewables by developing countries and more than all of Europe. Innovators with sustainable design ideas need urgent support, to help address China’s high level of pollution and resource consumption with Cleantech solutions.

Autodesk’s design software already helps millions of engineers, architects, and design professionals around the globe to create epic solutions that address the most pressing environmental challenges. Autodesk is committed to supporting the design-led revolution, a growing movement of passionate individuals using design to help future generations live well and within the limits of our planet. Autodesk strives to inspire engineers, architects and design professionals by elevating the role of design and providing the tools, education and opportunities they need to use design to tackle the world’s epic challenges, through its Cleantech Partner Program. In addition to access to Autodesk software, membership in the Autodesk Cleantech Partner Program provides partners with valuable co-marketing opportunities, continuing education, and extensive online learning resources.

“The Autodesk Cleantech Partner Program will allow us to realize our innovative and complex vision for sustainable designs and products faster with a solid software foundation,” said Guo Wei, general manager of Beijing Jurong Lantian Technology. “We see significant benefits from the use of Autodesk Digital Prototyping software as it enables us to rapidly develop our groundbreaking products and allow our products to get to market faster. We believe the high-quality 3D design tools provided by Autodesk will be a cornerstone in our future success.”

Xu Baoquan, deputy secretary-general from CIECCPA also said: “The Autodesk Cleantech Partner Program is a great opportunity for start-up Cleantech companies in China. We are very excited to partner with Autodesk in this pioneering initiative, which will help us grow and bring our environmental solutions to fruition. We hope to contribute to solving the epic environmental challenges China faces today by cooperating with Autodesk though this unique program.”

“China’s rapid economic growth, together with some of the most ambitious Cleantech policies, naturally position Autodesk as a partner of choice for pioneering Cleantech companies in China”, said Lynelle Cameron, senior director of Sustainability at Autodesk and president and CEO of the Autodesk Foundation. She added, “We are pleased to offer a powerful suite of design tools to help innovative Cleantech companies in China bring their solutions to market successfully, as part of Autodesk’s commitment supporting the design-led revolution. Through our joint efforts, we look forward to supporting China’s sustainability efforts.”

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