An expert in manufacturing high-end womenswear for prestigious European brands, Lithuanian-based company, Kauno Baltija, has adopted Lectra's 3D virtual prototyping solution, to launch its own-brand, LOULU ET TU.
In order to provide the same excellent service and flawless product to their manufacturing customers while shifting their business model to that of a hybrid company. Kauno Baltija needed to manage these changes effectively and achieve perfect fit, rapid time-to-market and superior quality in order to compete on the international stage.
With Lectra, Kauno Baltija was able to find the right solution to manage the challenge of successfully launching a new brand while simultaneously transforming its business model. With Lectra's 3D virtual prototyping solution, Kauno Baltija has been able to reduce development time, achieve perfect fit and facilitate seamless communication at the product development stage, according to a press release.
The implementation of 3D virtual prototyping has allowed Kauno Baltija to ensure optimal quality for their first own-brand. Lectra's 3D virtual prototyping software allowed the company to incorporate design into their process, while providing the visibility needed to communicate the new brand aesthetic between the team of freelance designers and in-house patternmakers, as well as those managing the brand.
Lectra is the world leader in integrated technology solutions dedicated to industries using soft materials-fabrics, leather, technical textiles, and composite materials.
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