Frank And Oak, an omni-channel men's and women's apparel brand, has selected Centric Software to provide its Product Lifecycle Management (PLM) solution.
In the early days, Frank And Oak used email and document sharing to communicate and build up product ranges. Frédéric Boivin, Vice President Merchandising at Frank And Oak, explains that the company has expanded rapidly in the last five years. To support Frank And Oak's future plans, the company undertook a thorough search for a PLM partner.
"In order to reduce time to market, we need to streamline our processes in line with industry best practices and establish a collaborative platform for our teams," says Boivin. "Centric PLM will allow greater collaboration between internal teams and external partners. Our objective is to have a single source of information to enhance efficient communication and maximize accuracy."
Boivin continues, "Frank And Oak is really focused on offering a product of great quality at a good price. Centric will help by giving our teams the ability to collaborate more efficiently to streamline product development while ensuring fit and quality. We will be able to continue developing products at the best quality to price ratio."
"Centric PLM is easy to use, easy to learn and we know it will grow and adapt with us. So far, we have found Centric to be professional, knowledgeable and supportive, and we are looking forward to working with them further," adds Boivin.
"We are delighted to welcome Frank And Oak on board as our latest customer in Canada," says Chris Groves, President and CEO of Centric Software. "Even as a young company, Frank And Oak have already established a strong product identity and a loyal following. We look forward to supporting their ambitions and to partnering with them into the future."
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