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Industry Summary Articles

Friday, March 30, 2018

SAP Unlocks Its Broader Portfolio of Software and Technology to Partners for Greater Growth Opportunities with Customers

SAP today announced extended access for partners to the SAP software portfolio to provide small and midsize enterprises (SMEs) with fixed-scope packaged solutions at predictable prices.

SAP-qualified partner-packaged solutions will be built and delivered by SAP partners and are structured to provide customers with a fast return on investment at high-quality standards.

The SAP-qualified partner-packaged solutions represent a packaging strategy with three important pillars:

  • Packages based on SAP software together with a partner’s services and intellectual property – creating a unique and highly targeted value proposition based on a fixed scope and a fixed price offering
  • A rigorous qualification process, securing full alignment on the value proposition and validation of the partners’ ability to deliver
  • Exposure on SAP.com to give customers direct access to partner-packaged solutions and joint go-to-market activities with partners active in the SME segment

“The main goal of the new strategy is to offer customers a wider set of solutions to meet their individual requirements within an affordable price range,” said Karl Fahrbach, head of Global Channels, SAP. “As the SAP solution portfolio has grown with the addition of line-of-business solutions and is increasingly focused on the cloud, there is a need for a broader approach to solution packaging that is not only focused on enterprise resource planning software or limited to on-premise solutions.”

Partners can currently choose from a variety of SAP solutions to create their own unique SAP-qualified partner-packaged solution:

  • SAP Business ByDesign solution
  • SAP S/4HANA Cloud and SAP S/4HANA
  • SAP SuccessFactors solutions
  • SAP Analytics Cloud solution
  • SAP Leonardo capabilities
  • SAP solutions for customer engagement and commerce, including SAP Hybris solutions

Partners will benefit from new growth-centric benefits designed to improve success rates, including:

  • Full internal visibility of SAP sales teams
  • An external presence on SAP.com (through the SAP-qualified partner-packaged solution finder)
  • Up-leveled digital strategy
  • A dedicated logo

An infographic can be downloaded from the SAP link below.

To view the original press release, please click here.

Search for SAP on CIMdata.com

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