ANN ARBOR, Michigan, USA 28 November 2022—CIMdata, Inc., the leading global PLM strategic management consulting and research firm, announces that Doug Macdonald, Director of PLM Success and Executive Consultant, will join a webinar specifically for PLM Professionals in the food and beverage (F&B) industry. The webinar is on Thursday, 15 December, at 2:00 PM EST.
The F&B industry faces numerous challenges affecting the ability to bring new products to market and drive growth and margins—inflation, talk of recession, risk of reinstated COVID measures, and continuing supply chain disruptions for materials. Additionally, continuing pressure on national brands from competitively priced private brands is driving product innovation, complicated by the emergence of new food categories and alternative consumer preferences.
In this webinar, which is co-sponsored by Centric Software, attendees will learn about the following:
- The state of the F&B industry and what to expect in 2023.
- Technologies like PLM that are enabling leading F&B companies to stay competitive.
- Real-life PLM case studies that highlight how to drive efficiency from product ideation to launch.
- CIMdata’s nine critical business imperatives that F&B organizations need to grow and optimize margins.
Ouarda Hamadi, a PLM food and beverage industry specialist with deep technical experience, will also participate. Ouarda is the Global Business Development Director for Food & Beverage at Centric Software.
Learn more and register at https://www2.centricsoftware.com/l/35842/2022-11-22/w9nj5b.
