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Thursday, April 12, 2018

CIMdata to Host Free Webinar on PLM’s Application in the CPG Industry

This educational webinar will explain how PLM is building and protecting brands.

ANN ARBOR, Michigan, 12 April 2018—CIMdata, Inc., the leading global PLM strategic management consulting and research firm, announces an upcoming free educational webinar, “PLM’s Application in the CPG Industry: Protecting the Brand.” The webinar will take place on Thursday, May 10, 2018 at 11:00 a.m. (EDT) and will last for one hour.

It is well understood that maximizing brand value is a competitive necessity; unfortunately, many companies do not possess the end-to-end capabilities to do so in a consistent and repeatable manner. This webinar will discuss why companies in the CPG and similar industries (e.g., food and beverage) require an end-to-end and fully connected approach to protecting their brands. Additionally, the webinar will discuss how requirements and lifecycle portfolio management, as well as building out product and innovation platforms, play important roles in a company’s success.

Peter Bilello, CIMdata’s President and the host for this webinar, stated, “In today’s global, complex world of consumer, retailer, market, and regulatory requirements, no company can afford not to investigate and implement an appropriate PLM strategy and its associated enabling solutions.”

Mr. Bilello has more than 25 years of experience in the development of business-enabling IT solutions for research, engineering, and manufacturing organizations worldwide. He has participated in PLM analysis, selection, implementation, and training; CAD/CAM/CAE/CIM implementation and management; synchronous and lean manufacturing consulting; software engineering; and general data management strategy development and support. He has authored numerous papers and research reports on PLM and related topics, and his articles, commentaries, and perspectives have appeared in publications throughout the Americas, Europe, and Asia.

This webinar will be of interest to product planners and managers, product portfolio managers, PLM team leaders, PLM team members, PLM users, product managers, IT leadership, solution providers, and anyone else who wants to learn about how PLM is building and protecting brands.

During the webinar attendees will have the opportunity to ask questions about the topics discussed. To find out more, visit:

To register for this webinar please visit:

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