Cimdata Logo

CIMdata Blog

Thursday, January 29, 2015

Platformization: Dealing With a Matrix of Headaches

Written by 

PLM_PlatformIn today’s rapidly changing and highly competitive global market, innovation of some type—product and/or process (e.g., how the product or service is defined, delivered, and/or supported)—must be a fundamental element of an organization’s ethos. But as most companies painfully find out, innovation doesn’t just happen without a culture that encourages and nurtures idea generation. Idea generation, or ideation, is the essence of creativity and in fact, it is has been the fundamental rationale of Product Lifecycle Management (PLM) and the end-to-end lifecycle management it supports from the beginning—for 21st century enterprises, it is not optional.

A far-reaching shift is underway in end-to-end lifecycle management, which increasingly is about sustaining the extended enterprise and not just enabling better, faster, and cheaper products. This shift is rapidly forcing PLM to be an enterprise business process enabling a platform focused on innovation—one that connects product data, people, and processes from an end-to-end and highly integrated perspective. 

To be successful, this platformization of PLM must accommodate ideation as the heart of innovation. Without doing so, global competitiveness and the extended enterprise cannot be sustained for long; market disruptions will make new products obsolete before they are out of the factory. Likewise, if a system, process, or strategy cannot morph into a platform, in the sense of something powerful on which to innovate, it’s probably destined to become just one more out-of-touch legacy system.

Ultimately, platformization is being driven by the ubiquitous difficulties of allocating investment capital, overcoming the scarcity of human talent, complying with increasing regulation, satisfying fickle consumers, and guarding against the risk of litigation. Dealing with these headaches one at a time is hopeless; they must be tackled as a matrix.

The power to deal with the enterprise’s matrix of headaches establishes platform-based ideation and end-to-end lifecycle management as a core strategy for the enterprise. Bolstered by ideation, end-to-end lifecycle management is really about the sustainability of the enterprise, including its extension to customers, suppliers, distributors, lenders, regulators, and stakeholders.

Only with creativity, innovation, ingenuity, and resourcefulness can we overcome 21st century disruptions and competitive challenges. If ideation weakens, market shares shrink, profitability dwindles, and the sustainability of the enterprise is placed at risk. Thus, CIMdata is certain that platformization is coming to product lifecycle management. No enterprise, small or sprawling, can afford to miss this opportunity.

What’s your opinion?

Peter A. Bilello, President

Subscribe to our RSS feed to have future blog postings delivered to your feed reader.

Peter Bilello

Email This email address is being protected from spambots. You need JavaScript enabled to view it.
ipad background image

Featured Cimdata Reports

PLM Benefits Appraisal Guide

CIMdata’s PLM Benefits Appraisal Guide is designed to help potential PLM users evaluate the applicability and payoffs of PLM in their enterprise, and to help existing users of PLM monitor the impact it is having on their product programs.

PLM Market Analysis Reports

The PLM MAR Series provides detailed information and in-depth analysis on the worldwide PLM market. It contains analyses of major trends and issues, leading PLM providers, revenue analyses for geographical regions and industry sectors, and historical and projected data on market growth.

PLM Market Analysis Country Reports

These reports offer country-specific analyses of the PLM market. Their focus is on PLM investment and use in industrial markets. Reports cover Brazil, France, Germany, India, Italy, Japan, Russia, South Korea, the United Kingdom, and the United States.

Simulation & Analysis Market Analysis Report

This report presents CIMdata’s overview of the global simulation and analysis market, one of the fastest growing segments of the overall product lifecycle management market, including profiles of the leading S&A firms.

CAM Market Analysis Report

This report presents CIMdata’s overview of the worldwide CAM software and services market. It also includes a discussion on the trends in the CAM industry and updates on the top CAM solution providers.