Digital Twin Consortium® (DTC) and the Business Architecture Guild® announced that registration is now open for the highly anticipated Business Architecture Master Series: A Holistic Approach to the Digital Twin, taking place in Paris, France, October 6–8, 2025. The event starts with a deep dive into business architecture and digital twins by leading experts from the Business Architecture Guild and the DTC.
The Master Series provides an immersive, hands-on experience demonstrating how organizations can apply business architecture and digital twin technologies to transform business outcomes. Participants will engage in interactive discussions, guided exercises, and collaborative working sessions. Workshop results will inform future Business Architecture Guild® initiatives, reinforcing business architecture’s role in helping organizations achieve their strategic vision.
Key topics include:
- Master Series Overview & Goal Setting
- Business Architecture and Digital Twin Primers
- Leveraging Business Architecture for Digital Twin in Financial Services
- Leveraging Business Architecture for Digital Twin in Manufacturing and Transportation
- Key Takeaways and Follow-up Action Items
Dan Isaacs, DTC’s GM and CTO, said, “Business architecture and digital twin, when combined, create a foundation for business evolution, where organizations can refine and adapt their operations utilizing real-time data and predictive insights. This builds long-term resilience and provides businesses with crucial data to remain competitive and relevant in rapidly changing markets.”
William Ulrich, cofounder of the Business Architecture Guild and leading voice in the field, said, “Business architecture is a crucial accelerator in helping organizations systematically establish a digital twin. The Master Series is necessary for professionals seeking to achieve this synergy for strategic advantage.”
Whynde Kuehn, global thought leader in business architecture and cofounder of the Business Architecture Guild, added, “Innovation is the heartbeat of the modern business, and the digital twin is at the forefront of this revolution. When coupled with business architecture, digital twins enable dynamic models that optimize performance for measurable impacts.”
Due to the event’s interactive nature, it is in-person only, with no virtual access. Early registration is encouraged, as seating is limited.
